Executive Leadership

Managing Directors

About Us

Founded in 1974, GF is a fully integrated architecture, engineering, planning, and development services firm offering a comprehensive range of services to the development, residential, and retail communities. Strategically located in offices nationwide, as well as China and Mexico, GF employs over 200 professionals.

GF’s list of clients includes an impressive array of some of the nation’s most prestigious developers and residential and retail clients. With a pragmatic approach, GF treats every project as though we are an equity partner, and offer solutions that reflect a thorough understanding of our client's objectives.


Greenberg Founded

Martin Greenberg establishes Greenberg Associates in Atlanta, GA

Greenberg Associates Architects.png
Larry Farrow Joins Firm

The Home Depot

J.C. Penny recommends firm to founders of a new start-up home improvement retailer which leads to a commission for the first Home Depot store in Atlanta

photos.medleyphoto.2308318.jpg The Home Depot Program
Firm grows to 15 employees

Larry Farrow Becomes Partner

Firm name changed to Greenberg Farrow Associates

Office Opens in Los Angeles

Office opens in Los Angeles, CA, in conjunction with The Home Depot’s west coast expansion

GreenbergFarrow Established

Firm name changed to GreenbergFarrow Architecture Incorporated

Office opens in Somerville, NJ

300 Projects completed by GreenbergFarrow

Electrical Engineering Department Established

MEP Services
Office opens in Chicago, IL
  • 131 Employees
Civil Engineering Department Established

Civil Services
Information Technology
  • Information Systems Department formed
  • Wide area network established to link all GFA offices
GreenbergFarrow is Rebranded

Office opens in New York, NY

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25 Year Anniversary

Office opens in Dallas, TX

Over 1,000 Home Depots and Home Depot Expo stores completed by GreenbergFarrow

Essie Ghadrdan is Appointed CEO

Office opens in Boston, MA

Added Development Services

Development Services
GreenbergFarrow is Rebranded

Office opens in Columbus, OH

International Offices Open
Launch of New Website and Social Media Campaign

Office opens in Appleton, WI

Expanded Landscape Architecture and Planning Services

Landscape Architecture Services
Added Asset Management Services

Asset Management
40th Anniversary

Office opens in Philadelphia, PA

Office opens in Bentonville, AR

Structural Engineering offered as an in-house service

Structural Engineering Services
Office opens in Denver, CO

Office opens in Portland, OR

International Offices open in Bogota, Colombia and Monterrey, Mexico

Latin America
300+ Employees

GreenbergFarrow is Rebranded and Logo is updated

New Organizational Structure

New Organizational Structure: Chief Operating Officer (COO), Keith Johnston; a Business Development Managing Principal, John Nourzad; and a Chief Financial Officer (CFO), Rod Abney, that report to the President and Chief Executive Officer (CEO), Essie Ghadrdan.

Keith Johnston is Appointed CEO


GF's long-standing success is built around two core principles. The first is to attract and retain the brightest candidates with a strong desire for professional growth that contribute to the firm’s continued success. The second is to understand and leverage the value in exceeding client expectations.

We are seeking self-starters who possess a keen ability to problem-solve, recognize opportunity, and are driven to succeed. While we are a team-driven, client-centric organization, we also recognize the importance of personal and professional growth over the course of your career. We strive to provide the opportunity to achieve OUR GOALS, TOGETHER.

We possess the unique ability to afford our team members opportunities within the organization. Whether your desire is to realize various roles within a department, across disciplines, between clients, across the US, or even around the globe, our culture embraces new opportunities and listens to fresh ideas.

Finally, we are an employee-owned firm that makes our team success personal success. Every team member has a stake in our future and the ability to share in our success. We are progressive in our ideas with a pragmatic approach. My mantra amongst our team is “One Company, One Vision” - I would encourage you to explore GreenbergFarrow, where there is also “Unlimited Opportunity."
Keith Johnston - Chief Executive Officer / President